Cookie Policy

1. What Cookies Are

Cookies are small text files stored on your device (computer, tablet, or phone) when you visit a website. Cookies help websites remember information about your visit—such as session state, preferences, and in some cases how you interact with pages. Cookies can be “session” cookies (deleted when you close your browser) or “persistent” cookies (stored until they expire or you delete them).

In addition to cookies, websites may use similar technologies such as pixel tags and server-side event tracking. A pixel tag is a small piece of code that can record a page view or a conversion event (for example, a registration request submission). Server-side tracking can receive limited technical data (such as IP address and user agent) when a browser requests a page or submits a form. These tools are used to measure performance and to improve website reliability and content.

2. Types of Cookies We Use

Cookies can be classified by lifespan and by origin:

• Session cookies: temporary cookies that are removed when you close your browser.
• Persistent cookies: remain on your device until their expiry date or until you delete them.
• First-party cookies: set by this website’s domain.
• Third-party cookies: set by a domain other than ours, typically by analytics or advertising partners.

PIMTV uses three categories of cookies: Essential cookies (always active), Analytics cookies (optional), and Marketing cookies (optional). Analytics and marketing cookies are only enabled after you provide consent through the cookie banner or cookie preferences panel.

3. Cookie Categories

Essential Cookies (Always Active)

Essential cookies are required for the website to function. They support core features such as session continuity, security, and remembering your cookie consent choice. Because these cookies are necessary for basic operation, they do not require consent under applicable EU rules.

• Help keep the site stable and secure
• Remember cookie preference choices
• Support basic form and session functionality

Analytics Cookies (Consent Required)

Analytics cookies help us understand how the website is used so we can improve navigation and content. Where enabled, we may use Google Analytics 4 (GA4) with IP anonymization. Analytics reports typically show aggregated statistics such as page views, time on page, and how visitors reach the site (referrer information). We use analytics for measurement, not for making decisions that have legal or similarly significant effects.

Analytics cookies remain disabled until you choose to enable them.

Marketing Cookies (Consent Required)

Marketing cookies are used to measure advertising performance and to support delivery of relevant ads. Where enabled, these cookies can help connect a website visit or conversion event (such as a registration request) to an advertising campaign. Marketing cookies may be used for remarketing, conversion attribution, and audience creation (for example, custom or lookalike audiences) through partners such as Google Ads and Meta.

Marketing cookies remain disabled until you choose to enable them.

4. Cookie Table

The table below lists common cookies associated with the categories described above. Some third-party cookies may be set only if you have enabled the relevant category. If we add or remove cookies, this table will be updated.

Note: Third-party cookie names and retention periods can change as providers update their products. We aim to keep this table accurate, but the most current details can be found in each provider’s documentation.

5. Third-Party Providers

Depending on your consent choices, we may use services provided by third parties. These providers may place cookies or process limited device and usage information to deliver their services.

• Google LLC (Google Analytics 4, Google Ads measurement and remarketing)
• Meta Platforms (Meta Pixel measurement and remarketing)
• Cloudflare (security and performance services)

We do not permit these providers to use site data for their own independent commercial purposes. Processing occurs under their role as service partners for analytics and advertising measurement, where enabled by consent.

6. Managing Cookies and Consent

You can manage cookie categories at any time. On first visit, you will see a cookie banner that allows you to accept all cookies, reject non-essential cookies, or manage preferences. You can also reopen the cookie controls by clicking “Manage cookie preferences” in the footer.

You may also control cookies through your browser settings. Most browsers allow you to delete existing cookies and to block cookies in the future. Blocking cookies may affect site functionality (especially essential cookies).

Additional opt-out tools provided by third parties include:

• Google Analytics opt-out browser add-on
• Google Ads Settings
• Meta Ad Preferences
• Your Online Choices (EU)

If you withdraw consent for analytics or marketing cookies, those categories will be disabled going forward. Previously collected data may still be present in aggregated reports depending on the provider’s settings and retention.

7. Updates to This Cookie Policy

We may update this Cookie Policy to reflect changes in technology, legal requirements, or our use of cookies. When we make material changes, we will update the “Last Updated” date at the top of this page. If changes meaningfully affect your choices, we will take reasonable steps to highlight them on the website.

8. Contact

If you have questions about this Cookie Policy or about how PIMTV handles personal data, contact us using the details below:

• Legal entity: PIMTV B.V.
• Address: Eerste Tuindwarsstraat 10, 1015 RV Amsterdam, Netherlands
• Email: [email protected]
• Phone: +31 20 808 2691